SEO Email Marketing explains search optimization, email marketing and analytics in plain English for small businesses in Canada: how to get found on Google, build an email list the right way, reach the inbox and measure what’s working.
How we work
We base our guides on official documentation, especially Google Search Central, Google Business Profile and Search Console help, Google’s email sender guidelines and the CRTC’s guidance on Canada’s Anti-Spam Legislation. AI tools help us research and draft our guides, and we check facts against those sources before publishing.
What we cover
- SEO: search basics, local listings, keyword research and title tags.
- Email Marketing: CASL consent, building a list, deliverability and writing better emails.
- Analytics: UTM tracking and the numbers worth watching.
Independent
We’re not an agency and we don’t sell SEO or email services. No platform or software company pays to appear in our guides, and we don’t currently use affiliate links.